I've seen a lot of people asking whether the Black Ops 7 campaign is actually "that bad," and after a few sessions it's hard not to land on yes. It's not one single disaster moment, either. It's the constant sense that you're being pulled in three directions at once, like the game can't decide what it wants to be. Even if you're the kind of player who likes to practise in a CoD BO7 Bot Lobby before jumping into tougher matches, the campaign itself doesn't really give you that satisfying, focused single-player rhythm you're expecting.
Story That Won't Sit Still
The plot tries to sell this big takedown of a mega-corporation, with a gas that triggers hallucinations and explains away the weirdness. Thing is, it feels like a shortcut. Instead of building tension, it keeps giving the writers permission to be messy. One mission is open and loot-y, the next is a straight corridor, then you're suddenly in a boss fight that belongs in another game. You're not thinking, "What happens next?" You're thinking, "Wait, why am I doing this now?" It doesn't help that the pacing jumps around so much you never settle in.
Nostalgia as a Crutch
You can feel the campaign leaning on old memories like it's a safety blanket. Classic names get tossed in, familiar references pop up, and it's clearly trying to remind you of better Black Ops highs instead of creating new ones. There's a difference between a smart callback and a story that keeps winking at you because it's scared you'll get bored. After a while, it starts to feel less like a confident sequel and more like a greatest-hits playlist on shuffle.
Always-Online Campaign Weirdness
The co-op setup is where things get properly annoying. You can't just boot up a mission and pause when real life interrupts, because the whole mode is built around lobbies and connectivity. If you go in solo, you're still doing the lobby dance, turning off squad fill, and then running through spaces that scream "meant for multiple players." No bots to round out the team, no clean single-player flow. It chips away at immersion fast, and it makes the campaign feel like an accessory, not the main event.
It's Useful, Not Memorable
If there's one thing it gets right, it's progression. Playing missions feeds your wider account grind, so you can level weapons, push battle pass tiers, and unlock gear without living in sweaty multiplayer. For a lot of players, that's the real reason to touch it at all. Still, that's a practical benefit, not a reason to care about the story, and it's why people end up treating the campaign like a low-stress farming route similar to cheap CoD BO7 Bot Lobbies when they just want progress without the hassle.
